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Category: Scaling

Happy Birthday Tricefy đź’ž

Happy Birthday Tricefy đź’ž

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Today our amazing baby, Tricefy turns ten years old! This is an incredibly special day for me. Ten years ago we launched Tricefy. It is amazing to be celebrating the last decade in business with my fantastic co-founders Ă…sa Nordgren and Martin Westin. The journey began in 2009 with our first version of Tricefy, that was called Mobile Baby (see attached press-release and articles, May 14, 2009). Reflecting back on Trice’s history, I’m glad we didn’t know how difficult it…

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Scaling Is As Painful As Becoming A Teenager Again

Scaling Is As Painful As Becoming A Teenager Again

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During the fall of 2016, we started seeing real growth and we were excited to be over the hump. Hitting product/market fit meant that we had built something of value. We had it. People were buying it. They were loving it. And now, our job was to scale it. At first thought it was “easy peasy”, and looking back, scaling is by far the hardest thing we have done to date.  Scaling is not a simple task, but a very…

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