Having poor customer onboarding can pretty much kill your growth
During the last months, I have been interviewing entrepreneurs and directors at global startups like Spotify, Klarna, Zound Industries and Google. We discussed crucial questions for every startup that wants to build a global product and at the same time stay unique and innovative. The topics: How do you scale and keep operational excellence when it comes to product quality, customer service, onboarding, compliance and organization in new countries? How do you adapt and stay innovative and unique? How do…